Prevention Gone Wrong:
The Do’s, Don’ts, and the Common-Sense Lessons in Drug Prevention for Children and Youth
In a world where ineffective prevention efforts can do more harm than good, Prevention Gone Wrong takes a bold and evidence-based approach to drug prevention. This book challenges outdated scare tactics, misinformation, and counterproductive strategies that have shaped the field for decades. Instead, it offers practical, research-backed alternatives that genuinely support young people in making healthier choices.
prevention gone wrong
Why Buy This Book?
If you care about drug prevention—whether as a parent, teacher, policymaker, or prevention professional—this book is an essential read. It debunks common myths, exposes well-intentioned but flawed strategies, and provides actionable insights grounded in science. Instead of fear-based messaging, Prevention Gone Wrong focuses on empowering youth through resilience, critical thinking, and supportive environments.
prevention gone wrong
Who Can Benefit from This Book?
- Educators & Prevention Specialists – Learn how to implement prevention strategies that truly work.
- Parents & Caregivers – Understand what influences your child’s decisions and how to have meaningful conversations.
- Policymakers & Advocates – Get the facts on what prevention policies make a real impact.
- NGOs & Community Leaders – Discover how to build more effective prevention programs.
About the Author
Matej Košir
Matej Košir is an internationally recognized expert in prevention science and public health advocacy. With over two decades of experience, he has worked on numerous projects at national and international levels, particularly within the Vienna NGO Committee on Drugs (VNGOC) and the United Nations Office on Drugs and Crime (UNODC). His dedication to evidence-based policies has made him a leading voice in the field of prevention.
What Experts Say
Diana Fishbein
Diana Fishbein, Ph.D., a leading prevention scientist, praises Prevention Gone Wrong for its refreshing, research-driven approach. She highlights Matej’s ability to bridge science with real-world application, emphasizing the importance of relationships, social and emotional development, and critical thinking over outdated scare tactics. According to Fishbein, this book is not just an insightful read—it’s a call to action for everyone invested in the well-being of young people.
Don’t settle for ineffective prevention strategies. Discover what truly works—get your copy of Prevention Gone Wrong today!
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